@BanjoBen, I never saw your old website until watching this video link…only been coming here since 2018 (I think)…although some of the lessons I’ve seen have been from that period. So with that disclaimer in place, here’s yet another solicited VOC (voice of the customer) comment:
First of all, I’m impressed you have taken the time to ask the forum members for an opinion…that means something in and of itself.
Even on the previous website, the walk-through demo was very professional and informative.
Dance with the one who brought ya…and whatever you do, don’t stop dancing.
You have grown up…in a number of ways…the video editing and recording has improved, the content has improved, the teaching techniques have improved, the teacher persona has warmed, the website has improved, the store offerings have improved even over the last 2 years. Now that you have grown your brand enough to have more people involved in producing it, it has benefited from the broadening of experience and contributions that can come in no other way. I always like to think of this kind of phenomena as “multiplying your expertise”.
I do get the “love language” reference, and encourage you to never abandon it. That doesn’t mean you will always have to use the exact same characters or jokes, and over time even what you find to be funny…has or will change a little. I don’t expect you to go backwards in the way you present yourself or your website, but it’s OK to add in those fun and silly things throughout. The point is to always have fun doing what you do, because if you are having fun and being true to yourself, it will likely come across as such. That’s why I’m now a lifetime member, and why I felt compelled to respond to your solicitation for opinions. I suspect I’m not alone.