You are describing what I think of “School Spirit” and support for your Alma Mater, yes?
I got my Masters from a private University that doesn’t participate in NCAA Football… but my late godfather was an alum of Michigan… and so… grew up a fan all my life… so I 100% agree with the family memories thing. We went to many a game together… and watched on TV when we couldn’t go.
My Godmother’s hand-made salsa… and Saturdays snacking during a tense game… but NOBODY ever got violent - no matter of the result
THAT is special… to be there through wins and losses… but with perspective that this doesn’t frame the importance of our lives.
They only compliment… our lives
But oh… that glorious cool, autumn day, at the BIG HOUSE among 110,000 people, 3rd Row behind the Michigan bench… 4th down and forever from the Norte Dame 25 yard line… a pass for it all… to the goal line where Desmond Howard dove to make THAT catch… securing a win at the start of his Heisman Trophy year… will live in my memory FOREVER! So blessed to take my Godfather and cousin!
Later that same year (so many years ago), I was there that last game against our biggest rivals… the mighty Ohio State Buckeyes where Howard did “the Heisman pose” after returning a punt for a touchdown at the start of the 2nd half, securing victory once more - seeing history in the making. The band, the fans and the emotion. That highlight is still shown all these years later.
One magical year… etched in my memory forever.